Data Based Ads

Data Based Ads supports the inbound marketing process with a host of services and capabilities geared toward organic content creation and lead generation.

DBA Inbound logo

 

DBA Inbound uses inbound marketing, organic online content, the most effective SEO strategies and our own high-ranking platforms to drive traffic and authority to your web destinations.

YoChicago logo

 

YoChicago.com covers the Chicagoland real estate market in news, blogs, guides, maps and video, with client opportunities for authoritative inbound links and traffic to their websites.

Real estate video logo

 

Real estate video is the defining medium for today's home buyer. DBA Inbound/YoChicago produces economical, conversational video and gains viewership through Chicagoland's #1 real estate video channel.

Admaster logo

 

AdMaster™, our listing management software for real estate brokers, is designed to harness inbound links to a broker’s website to maximize the broker’s SEO relevance and deliver more traffic.  

Contact Data Based Ads

Follow Data Based Ads

Real estate SEO and inbound marketing tips

Current Articles | RSS Feed RSS Feed

Link strategy meets “nofollow” links - no SEO juice for you

  
  
  
  

So you’re working on generating off-page SEO and inbound links for your website and you think – “I’m just going to sit down and start posting my website links on all my friends’ social pages.”

rel=nofollow imageNot so fast.

It’s a great idea to post links (if they’re relevant to the context) to generate live visitors, but most of the places you might freely be able to post online might also have an SEO roadblock up called the ‘nofollow’ attribute.

A link that is tagged as ‘nofollow’ works like any other link to a human, but it tells the search engines NOT to follow or index the link, hence no SEO credit for the targeted site.

Now why would they go and do that? 

The original purpose of the attribute was to mitigate spamming on blogs.  Black-hat SEO specialists were using blog comments to inject their links into unrelated blogs and were essentially obliterating legitimate comments. 

Most blogs now automatically mark links in their comments as ‘nofollow’ for this reason.  In fact the majority of sites where you have the ability to freely post your content have adopted the ‘nofollow’ attribute - Facebook, YouTube, Linkedin, Craigslist, Zillow, Realtor.com, the majority of real estate listing sites and just about all blog commenting.

How do I know if a link is marked ‘nofollow’?

Easy. Right click on any web page and select ‘View source’ or ‘View page source’.  You’ll see a page of HTML code. Hit control-F (Ctrl-F) to open your Find function and type ‘nofollow’.  Or type in the anchor text of the link you want to analyze. If the link is a ‘nofollow’ link, you will see the code embedded in the link structure between the <a> tags.

<a rel="Nofollow" name="Website" target="_blank" href="http://XXXX-XXXXXXXX.realtor.com">View Agent's Website</a>

Comments

I found your website is very informative and enjoyable
Posted @ Monday, October 10, 2011 2:50 AM by Rochester ny realtors
Nofollow is a great tag, i'm trying to get a ZONE tag introduced, which would make anchor text obsolete and cut down on spammy comments.
Posted @ Monday, October 17, 2011 2:44 PM by SEO Juice
Really Superb Blog......Please visit:Ultra Luxury Apartments
Posted @ Tuesday, March 27, 2012 6:03 AM by Ultra Luxury Apartments
WOW!, This is very nice blog for real estate. and i like it..
Posted @ Monday, April 30, 2012 3:52 AM by Apartments in Noida
hmm..yea..nice onformation..it might help me in ..really good post.. 
 
 
Posted @ Tuesday, November 19, 2013 4:10 AM by property for sale in patna
hmm..I liked the concept..but did it really worked?? because Google has declared such things as spam.
Posted @ Thursday, April 10, 2014 2:11 AM by Plot for Sale sumanpura Patna
Post Comment
Name
 *
Email
 *
Website (optional)
Comment
 *

Allowed tags: <a> link, <b> bold, <i> italics

Subscribe by Email

Your email:

Blog authored by:

Mike Scotty, President
Data Based Ads, Inc.

  Mike Scotty, President DBA Inbound / Data Based AdsInbound Marketing certification badge