Data Based Ads

Data Based Ads supports the inbound marketing process with a host of services and capabilities geared toward organic content creation and lead generation.

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DBA Inbound uses inbound marketing, organic online content, the most effective SEO strategies and our own high-ranking platforms to drive traffic and authority to your web destinations.

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YoChicago.com covers the Chicagoland real estate market in news, blogs, guides, maps and video, with client opportunities for authoritative inbound links and traffic to their websites.

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Real estate video is the defining medium for today's home buyer. DBA Inbound/YoChicago produces economical, conversational video and gains viewership through Chicagoland's #1 real estate video channel.

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AdMaster™, our listing management software for real estate brokers, is designed to harness inbound links to a broker’s website to maximize the broker’s SEO relevance and deliver more traffic.  

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Real estate SEO and inbound marketing tips

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Your real estate website – SEO sales generator or online brochure?

  
  
  
  
Online brochure parody

Consider the utility of a printed brochure these days.  Yes, ‘limited value’ would be an optimistic assessment.  And yet many real estate websites are nothing more than an online brochure.  Just as a stack of printed brochures sits on a credenza in your sales office, your online brochure sits in the abyss of the internet – untouched, unread, marginally effective.

Long tail real estate search terms bring the quality traffic

  
  
  
  
Long tail real estate search

So you want to rank on page 1 of Google for ‘Chicago real estate’?  Get ready to pay.

Deep links, meta descriptions aid the path to conversion

  
  
  
  
Deep links meta description graphic

So you’ve managed to rank for a keyword phrase and you’re on page one of Google results. 

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Blog authored by:

Mike Scotty, President
Data Based Ads, Inc.

  Mike Scotty, President DBA Inbound / Data Based AdsInbound Marketing certification badge